New Goodyear Eagle Launch Tour Starts at Home

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Goodyear kicked off its nationwide ride and drive tour for the all-new Eagle F1 Asymmetric All-Season at its Akron, Ohio, test track this week.

The tour, which will make stops in 10 markets throughout the U.S. and Canada, highlights the features of the new tire – first introduced in May, but now available in 36 sizes – and offers dealers in those markets a chance to test out the F1 Asymmetric A/S for themselves.

After a classroom session and a showing of Goodyear’s recently released “Control Freak” video, dealers participate in dry and wet handling exercises that pit the F1 Asymmetric A/S against the Michelin Pilot Sport A/S Plus.

Dealers at the Akron event Thursday were impressed with the performance of the F1 Asymmetric A/S. “It’s not for everyone,” said Jason Ferguson, operations manager for Sylvester Truck & Tire Service in Avon, Ohio, who noted he was most impressed with the tire’s cornering in the wet. “It’s for the sports car market, for someone who values their tires and who values the driving experience. So it’s a smaller segment of the population, but it will definitely meet their needs.”

Each tour stop will host roughly 80 dealers each day, with stops ranging from two to three days apiece. In addition to Akron, markets included are: Toronto, Baltimore, Atlanta, Orlando, St. Louis, Phoenix, Los Angeles, Seattle and Kansas City.

Control Freak vid-

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Leaving in the morning at 5:30am, heading out to ATL!

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Pics here! https://www.facebook.com/media/set/?set=a.436852389691187.92246.123951604314602&type=3

Had a great time!